Archives for May, 2007
The Five Secret Rites of Daily Consumerism
Our Director of Making Money and Being Smart, Chris Tacy, sent around a link to this summary of a BBDO research study about daily rituals and the emotions they reflect. You really ought to read it, then come back here. It’s frickin’ awesome. For one, it’s a reminder that when consumers choose things, they tend to choose [...]
Ethiopian Yirgacheffe
There’s a guy across the street from the office who runs a small coffee cart down near the grease trucks at the corner of Park and Alder. At his cart this guy sells coffee, that’s it. No scones, or muffins or fat-saturated yeasted treats. Just straight up coffee. I see this guy daily as he rides [...]
WebVisions 2007
It’s hard to beat a relatively cheap, local conference. Last year, I attended with the design team from Pop Art and was suprised at the A-List names they had speaking. This year, I went back, but it was a lot more hit-or-miss. Only a couple names a recognized on the roster, and none as big [...]
Pop Art Launches Two New Freightliner Trucks Sites
Pop Art has launched two sites that we’re really excited about, Visit Cascadia and Drive Cascadia to promote the launch of a groundbreaking new truck, the Freightliner Cascadia™. Visit Cascadia Visit Cascadia is a tourism site for a fictional town called Cascadia. Imagine the perfect trucktopia that inspired by the features and benefits of their official truck, the [...]
Visit Cascadia
The guys I work with at Pop Art just launched a site they’ve been working on for quite awhile now, and I’m really excited to finally be able to talk about it. The site is VisitCascadia.com, and it’s a promotional site for the new Freightliner truck, the Cascadia, framed as a site for a city [...]
