Jen Wakeman

Interactive Producer

Posts by Jen Wakeman

Leverage What They’re Already Talking About

The other day I check my mail (snail mail that is), and find a postcard from Expedia.com. The postcard shows the Golden Gate Bridge in San Fran and reveals the statement “They say “economic stimulus”, we say “free vacation.”" Genius! Take something we’re all talking about and leverage it for your product or service. Okay, obviously, [...]

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Accidental Leadership: How I Discovered I Wanted to be a Project Manager

When I think of Project Management and the people in PM roles, I think of strong, confident people that have great initiative to motivate the people around them. Now, when I think of myself, I think of a hard worker, but someone who’s probably a little too shy for her own good. How in the [...]

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