Kevin Platt
Copywriter
Kevin Platt has been with Pop Art since 2008, having begun as an intern, he quickly earned a permanent position. He graduated from the University of Oregon in 2006 with a degree in Journalism/Advertising and a minor in Communication Studies. His primary roles here are building and defining brand voice, and ideating and writing the copy for projects such as the Leatherman brand refresh and Detroit Diesel’s SCR section, as well as several social and interactive media promotions. When not at work, Kevin enjoys snowboarding, golf and protecting the time-space continuum.
All energies flow according to the whims of the great magnet. — Hunter S Thompson
Education
BA in Journalism, Specialization in Advertising, Minor in Communications from the University of Oregon
Other Interests
- Traveling
- Homebrewing
- Cooking
- Golf
- Photography
- Dropping wisdom
Magazines on my Nightstand
- Lurzer’s Archive
- ReadyMade
- Portland Monthly Spaces
- Monocle
- Brew
Favorite Movies
- Annie Hall
- Manhattan
- Fear and Loathing in Las Vegas
- Futurama
(a TV show, but still amazing)
Recommended Books
Networks
Posts by Kevin Platt
Did You Really Think This Was a Good Idea?
Technology that Failed, and Hard Since man first used a stick to dig under some roots and accidentally caused a tree to fall on him, humans have been doing stupid things with technology. Since the invention of the microprocessor and instant mass media, this has only become that much easier. Thankfully 2009 is gone, and with it one [...]
We’re All the Rage in France
How We Actually Went Viral From Boston to Bangalore and Toronto to Tunis, our little holiday endeavor has spread across the globe faster than risqué pictures of Lindsey Lohan. The Backstory Before the business world shut down for the holidays, we at Pop Art launched our 2009 e-card, The Holidizer. Running with the success of “Imma let you finish” [...]
If I Could Tell All Young Writers One Thing…
Passing into the waning end of my twenties during a recession (which makes you age in your career faster) means I can now get away with two things: I can say “back in my day” when referring to anything before 2006. I get to dole out useful information to students and other people trying to get into [...]
Top Ten Ways to Beat the Heat Without AC
If you live here in Portland, you’ve noticed that Mother Nature is playing a cruel, cruel joke on us. If not, I’ll just say that it’s been in the triple digits for the past few days, and I know more people here who own kayaks than have have AC. Unfortunately I have neither, so I’ve [...]
Twitter 101: Tweeting for Fun and Profit
Everyone is talking about Twitter, and everyone wants to know how to handle a business Twitter account. As of recently, one in ten online adults in America are on Twitter. And trust me, if you spend just two weeks actually trying to tweet, you’ll be addicted too. Some Background Twitter is a social networking and micro-blogging service [...]
Gen Y Can Smell a Fake, or Why I’ve Watched Bike Hero 4 Times This Week and It’s Only Monday
By now, everyone’s seen the “Bike Hero” viral video on YouTube. If you haven’t, please, please watch it now, or else none of this will make sense. While you’re at it, watch the “Runaway Jeans” viral video too. Ok, now that we’ve got that out of the way, the big “Watching Comprehension” question: Did you notice [...]
Wow, Newspapers May Live to See Tomorrow!
Let me premise this by saying I’ve never been to Baltimore, but then again I’ve never been to Gomorrah either. An old roommate of mine was, however, from Washington, DC, and he painted a less than lovely picture of the city (well he, and every other piece of media I’ve seen on the city for [...]
