On Statistics

A friend of mine writes and manages the online marketing for a local online retailer, and asked via Facebook about how to time her holiday email marketing to her customers. I'd been tweeting ( thomschoenborn on Twitter) about a webinar from Nielsen Online about online holiday shopping, and she shot me a message asking about Black Friday: I am trying to figure out the best day to sent out our big holiday sale newsletter... This Monday before Black Friday so we can get some of those people before... Read More...

In the course of re-launching the website for our interactive agency, we wanted to bring the Pop Art people forward. After all, Pop Art is in the business of interactive advertising and marketing services. Services that are provided by people who like to laugh, explore geeky things, and do great work. The question became, "What would clients and prospective employees want to know about us?" Being the political season, polls are hot. So we conducted one. Percentage of Pop Artists... With... Read More...